Transcultural Campaigning goes Kurdistan: Melita H. Sunjic has been invited to speak at a Congress on the Future of Kurds, organized by the University of Sulaymaniya. She also used the opportunity to talk to refugee families in Arbat. In her speech at the University of Sulaymaniya, Melita H. Sunjic emphasized that the demographic leaving […]
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Transcultural Campaigning Director Melita H. Sunjic hat the privilege to moderate one of the panels at the Annual Conference of the European Migration network in Vienna in the Grand Hall at the Federation of Austrian Industries. The panel moderated was discussing “Return and Sustainable Reintegration”. Its distinguished guests were Ioan-Dragos Tudorache,Head of Irregular Migration and […]
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Transcultural Campaigning started a 5-month research project mapping the francophone African diaspora in Germany and Austria. It is mostly funded by the German Government with a contribution from an Austrian governmental think tank. We are trying to understand motivating and enabling factors of their migration to non-French speaking countries as well as the circumstances of […]
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Presentation on Attitude Change – the Royal Discipline of Campaigning at the Khartoum Process Meeting on Awareness Raising Campaigns in The Hague, 19/20 June 2018. Based on the well-known AIDA-Concept on Marketing campaigns, Melita H. Sunjic developed her so-called Modified AIDA Concept for attitude change that puts intra-community discourse at the center of campaigns. Only […]
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During a meeting of EU Communication Multipliers at the European Asylum Support Office (EASO) in Valletta, Melita Sunjic gave a key note address on “Planning and Delivering Communication Campaigns in the Area of Asylum and Migration” on 23 March 2018. Read more at: Today, at #EASO Communication Multipliers Meeting, participants exchanged experiences on planning and delivering […]
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The highly successful UNHCR campaign Dangerous Crossings is warning people in the Horn of Africa about the dangers of crossing into Yemen. The campaign is centered on an award winning multilingual music video. The idea for the campaign design was developed by Melita H. Sunjic who recommended engaging with East African music celebrities in order […]
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Melita H. Sunjic analyses rumours and myths, unspeakable nonsense and insidious lies circulating along refugee routes and explains what can be done to counter them.
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An article analysing the demand-driven emergence of smuggling networks in 2016 and the thin dividing line between (voluntary) smuggling and (forced) trafficking. Published in the annual Report on Smuggling an Trafficking, pages 65 -71
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Key note by Roman Hummel at Austrian Broadcasting Forum, November 2017.
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In 2016 in her previous capacity in UNHCR, Melita H. Sunjic introduced a weekly service monitoring the open source discourse among refugees and between refugees and smugglers on social media, See here. In 2017, this service has been transferred to the European Asylum Support office EASO in Malta.
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